MUEV Pickleball Tank & Skort Promo Reel

Feature-led apparel ad for Reels and Stories

Client
MUEV
Role
Motion Design & Video Editing
Tools
Adobe After Effects · Adobe Premiere Pro

Description

MUEV makes apparel designed for pickleball. I created a 13-second vertical ad introducing the Relaxed Tank and Motion Compression Skort, a matching women's set, for Instagram and Facebook feeds and Reels. Real on-court footage carries the story while animated callouts with close-up insets explain each feature: lightweight moisture-wicking stretch fabric, a ball pocket and zippered stash pocket, built-in SPF 50 and a compression liner. The headline "Pickleball Gear That Actually Moves with You" stays on screen, and the reel ends on a branded Shop Now card.

The Challenge

Activewear looks alike in a fast scroll. In under 13 seconds and without voice-over, the ad had to show why this set is made for the court: the fabric, the pockets, sun protection and fit.

Creative Approach

Real on-court footage carries the story while animated callouts with close-up insets point to each feature: lightweight moisture-wicking stretch fabric, a ball pocket and zippered stash pocket, built-in SPF 50 and a compression liner. The headline "Pickleball Gear That Actually Moves with You" stays on screen, and the reel ends on a clean branded card with a Shop Now call to action.

  • Performance Video Ads
  • Product Promo Video
  • Short Form Promo Video
  • Instagram Reels Ads
  • Facebook Video Ads
  • Apparel Promo Video
  • MUEV

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Performance video ads, SaaS explainers and talking head edits, made for your brand.

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